Privacy Policy 

McKenzie Wilson Counseling, PLLC
Effective Date: [July 9th 2026]
Last Updated: [July 9th 2026

This Privacy Policy describes how McKenzie Wilson Counseling, PLLC ("we," "us," or "our") collects, uses, and protects information from visitors to our website, mckenziewilsoncounseling.com (the "Site"). This policy applies only to information collected through the Site itself — it does not cover Protected Health Information (PHI) collected once you become a client, which is governed separately by our HIPAA Notice of Privacy Practices, provided to you at intake.

By using this Site, you agree to the terms of this Privacy Policy.

1. Information We Collect

Information you provide directly:

  • Name, email address, phone number, and any message content submitted through our contact form

  • Any information you voluntarily share with us via email if you reach out directly

Information collected automatically:

  • We use Google Analytics to understand how visitors use our Site, including pages visited, time spent on the Site, browser type, device type, and general geographic location (based on IP address)

  • We may also use standard cookies provided by our website platform, Squarespace, for basic site functionality

Information from advertising:

  • We may run Google Ads campaigns. If you arrive at our Site through one of our ads, Google may use cookies or similar tracking technologies to measure ad performance and may collect information about your interaction with our ads and Site

We do not collect payment information, insurance information, or health information through the Site itself. That information is collected separately and securely through our HIPAA-compliant practice management system once you begin the intake process as a client.

2. How We Use Your Information

We use the information we collect to:

  • Respond to inquiries submitted through our contact form

  • Understand how visitors use our Site so we can improve it

  • Measure the effectiveness of our advertising

  • Comply with legal obligations

We do not sell your personal information to third parties.

3. Cookies and Tracking Technologies

Cookies are small text files stored on your device that help websites function and collect usage data. Our Site uses cookies for:

  • Site functionality (via Squarespace)

  • Analytics (via Google Analytics), to understand visitor behavior

  • Advertising (via Google Ads), to measure and improve ad performance

You can control or disable cookies through your browser settings. Disabling cookies may affect some functionality of the Site, but it will not prevent you from browsing or contacting us.

4. Third-Party Services

Our Site uses the following third-party services, each with its own privacy policy:

We are not responsible for the privacy practices of these third-party services beyond our use of them as described here.

5. Contact Form Submissions

If you submit an inquiry through our contact form, that information is used solely to respond to your inquiry and is not added to any marketing list unless you separately opt in. Submitting a contact form does not establish a client-therapist relationship.

6. Data Security

We take reasonable steps to protect information submitted through the Site. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

7. Children's Privacy

Our Site is not directed to individuals under 18, and we do not knowingly collect personal information from children through the Site.

8. Your Choices

You may:

  • Decline to submit information through our contact form

  • Adjust your browser settings to block or limit cookies

  • Opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on

  • Contact us directly to ask what information we hold about you from Site interactions and request its deletion, where applicable

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The "Last Updated" date at the top of this page will reflect the most recent revision.

10. Contact Us

If you have questions about this Privacy Policy, please contact us at:

McKenzie Wilson Counseling, PLLC
[mckenzie@mckenziewilsoncounseling.com]